Tipo: materialTypeLabelLibro General
Ubicación Física: 658.8 / K67

Marketing management : analysis, planning, implementation, and control /

Autor: Kotler, Philip.
Pié de imprenta: New Jersey : Prentice Hall, 1994.
Edición: 8a. ed.
Descripción: xxix, 801, : ilustraciones ; 26 cm.
ISBN: 0137228511.
Tema(s):

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Colección General 658.8 / K67 (Browse shelf) Ej.1 Available 8197

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